Image Library Software - Decentralising Company Information

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Image Library Software - Decentralising Company Information


Image library software enables businesses to create an organisation-wide digital library, covering a wide array of digital formats including images, video, PDF files, music and data files. The importance of securing data relating to business branding and marketing efforts, internet visibility and transparency, as well as their ability to disseminate important and promotional material to staff and customers alike, is essential in today's technology driven business environment. Web based image library software is now considered the most convenient and efficient method of storing, retrieving, archiving and distributing digital files. The transfer and distribution of these files is simple and secure, with a permission based structure enabling managers of such systems to provide levels of access to certain individuals, departments and customers.

Even if your business has an extensive catalogue of digital files, locating what you need is facilitated through an advanced search engine that categorises the data, as well as labelling with meta-descriptions. This means that an individual can simply search for the files using simple keyword searches.

The advantages of using image library software are numerous. Traditional library formats are limited by storage space. However, digital libraries have the capability to store far greater amounts of data, simply due to digital data requiring minimal space. Providing online information and promotional material becomes second nature, as image library software is compatible with, and encourages, adaption with technological advancements. Providing rich data, content, images and video on the company website is only the beginning. With the modern consumer demanding more interactivity in their web experiences, businesses employing the services of such software can take advantage of trends in the social media phenomenon. Distributing content to sites such as Wikipedia, Facebook and blogs is becoming increasingly important, not only to create another medium for marketing and public relations activities, but to engage with the modern consumer who are visiting these sites in increasing numbers to access company and product information.

However, the major benefit of a web based image library application is the decentralisation of information. With no physical boundaries, any user who has access to the internet and permission to use the software can draw data and images from the site. This means that the information is available 24/7, exactly where and when the users need it. Additionally, the resources located on the server are able to accessed by multiple users at a single time, increasing the efficiency of the system and the productivity of those using it.

Original Image is a New Zealand company dedicated to providing innovative online tools and services for marketing communications, information management, and publishing requirements.

With this in mind, Original Image created Mosaic DAM Software. Mosaic is a high performance web based Digital Asset Management solution, which can be easily configured to fit with any company brand.

Companies are waking to the fact that an overwhelming number of images and a myriad of other digital files are required for communication needs. The cost is real, as millions of dollars are lost by companies recreating jobs and mismanaging crucial corporate assets.

Founded on Digital Asset Management (DAM), Original Image offers image library software to help you better manage your digital assets in a digital world.

Article Source: http://EzineArticles.com/expert/Chris_McGowan/445210


Article Source: http://EzineArticles.com/4488338



_(By Chris McGowan).

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